Wednesday, December 12, 2012

Bringing the Sports Coupe Back



2013 Subaru BRZ and 2013 Scion FR-S
I have to be honest. The Subaru BRZ and Scion FR-S never really made it onto my radar. I read the early reviews, and saw that they were almost universally positive. But, it wasn't until Car and Driver named these two cars as one of their 10 Best ("2013 10Best: Cars") that I took the time to reflect not only on the quality of these cars, but also the significance of their appearance in the market. After thinking about it a little harder, I'm really happy that they are here. Let me tell you why.

First, do yourself a favor and look up sports cars available in today's market for around $25,000. I'll wait.

Are you back yet? Good. What'd you find? Mustang, yes. Camaro, yes. And probably the Hyundai Genesis Coupe.I'm not counting the Accord coupe or Altima; those are coupes, not sports cars.So, we've got three cars in that space, and so far the Mustang and Camaro are dominating, while the Hyundai attempts to play catch-up.

1979 Mazda RX-7
Interestingly, over the years, we've seen trends like this before. In the 70's, the American pony cars were the heavy hitters, but were hitting their low periods.Fortunately, it was at that time when a couple Japanese cars came in and reinvigorated the segment: the Nissan/Datsun 280 ZX and the Mazda RX-7. Then, in the 90's we saw some new entrants from Mitsubishi (the Eclipse), Subaru (XT) and Toyota (MR2).

Nissan 280 ZX

While none of these cars had the staying power -- the Nissan Z car has been reinvented as a more upscale ride competing with Mustang GTs and Cobras -- they have all been needed to keep the market going.

Now, once again we find ourselves short on true sporting cars. The trend that we are seeing is for the "hot hatch": VW GTI, Mini Cooper, and Fiat 500 Abarth are the current must-haves. But more are on the way. Looking at the "true" sports cars, the Mustang and Camaro, you may notice that the credentials are all there, unlike the 70's and 80's. They have powerful engines and sporty designs. But the problem for me, and a lot of others, is that they are everywhere! So, people certainly want sports cars. They just haven't had much to choose from.

Until now. With the new Subie and Scion, sports car enthusiasts have something to cheer for. It is possible to have uncompromising performance at near-entry level cost without looking like everyone else out on the road.

2013 Ford Mustang V6
Let's be clear, though. While these cars will compete in the same space, they are not looking for the same driver. And that's part of what makes them so interesting. A basic Ford Mustang V6 packs over 300 hp and can sprint to 60 mph in under 6 seconds (with performance package). But the Subaru/Scion with their 200 hp flat four avoid the traps altogether and head for the twisties. With its low center of gravity due to the placement of its "Boxer" engine, the car is able to handle in a lively, yet predictable manner. For the 10Best write-up, Car and Driver notes that in testing, the car managed .91g of lateral acceleration, a number equal to the $90,000 BMW M5.

The Mustang also has a host of options and packages and goodies, while the "Subion" makes due with a very stripped-down, lightweight platform. This contributes to a very different feel in the car; one that won't necessarily appeal to all buyers, but will definitely attract some purists.

It is the difference in philosophy that ensures that the Subaru/Scion is relevant. It is the car's ability to execute that philosophy as well as it does that makes sure both are truly good cars.



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